Although shirt printing can refer to t-shirts, it is usually linked to either polo shirts or the classic type of shirt usually worn with a jacket or a suite.
shirt printingIn both cases the shirts tend to be more formal than a t-shirt or a sweatshirt. Because of this the prefered customisation is embroidery or transfer printing. Both of these processes have that simple but ellegant finish that says quality.
The corporate identity has now extended up the business tree to include the white collar worker. It has been quite common for at least the last decade for large corporate companies like Domino’s Pizza to have a uniform for its workers, but now the larger Estate Agents and Banks like to have their company logo on their employees shirt.
The logo is usually positioned on the front left breast pocket of the shirt and is normally below 10cm in width. The bonus for the staff is they do not have to pay for the clothes they go to work in. The company ensures a uniformed level of staff dress.
As soon as companies grow larger than 50 employees, they can start using screenprinting. The great advantage for larger companies as usual, is economy of scale. With screen printing there are high to setup charges, but as long as you have over 50 uniforms to print, the unit cost, after the screens have been paid for, is very low.
There are other positions, on a formal shirt, that you can put your company logo. The shoulder is a very popular position and the collar is another favourite, with some companies.
Because of shirts tend to be much more expensive than either T-shirts or polo shirts, the preferred method of decoration is embroidery, because of its quality feel and appearance.